Volume and Shine Shampoo
The Carol Joy London Volume And Shine Shampoo against a plain white background
Volume and Shine Shampoo
The Carol Joy London Volume And Shine Shampoo against a plain white background

"Radiant Results from the Very First Wash." - Carol Joy

★★★★★
"Makes my skin feel like silk." - JEMIMA RHYS

VOLUME & SHINE SHAMPOO

Your restorative ritual for smooth, radiant hair.

RESULTS: VOLUMISE | HYDRATE | ILLUMINATE

This isn’t just a shampoo — it’s your first step toward visibly fuller, shinier, more resilient hair. Expertly formulated to volumize as it cleanses, the Carol Joy London Volume & Shine Shampoo is designed to boost body, enhance gloss, and improve texture in one indulgent ritual.

WHY IT WORKS

The Volume & Shine Shampoo is more than a cleanser — it’s a volumizing treatment for hair that needs lift, hydration, and brilliance. Designed to support both scalp and strands, this formula combines strengthening proteins with nourishing oils to visibly improve texture, manageability, and radiance:

Hydrolysed Wheat Protein — A body-building protein that increases elasticity and boosts volume, providing lift and fullness without weighing hair down.

Panthenol (Vitamin B5) — A moisture-binding agent that deeply hydrates and conditions, enhancing softness and shine.

Hydrolysed Collagen — A strengthening protein that improves hair’s resilience and texture, reducing breakage and promoting a fuller appearance.

Argan Oil — A nourishing oil rich in essential fatty acids and antioxidants, it protects against environmental damage and enhances natural shine.

WHY IT MATTERS TO YOUR HAIR

Your shampoo sets the tone for everything that follows. The Volume & Shine Shampoo doesn’t just clean — it treats. Hair that’s fine, flat, or lacking vitality needs more than surface-level care. It needs lift, moisture, and lasting shine — without compromise.

This formula nourishes from root to tip, helping hair feel fuller, more manageable, and effortlessly healthy. Because when your hair feels strong, radiant, and voluminous, you don’t just look polished — you feel more confident.

BENEFITS
  • Boosts volume and body
  • Enhances shine and natural luminosity
  • Strengthens and conditions for improved resilience
  • Deeply hydrates for softer, more manageable hair
  • Protects against environmental stressors
HOW TO USE

Apply generously to wet hair, lather well, then rinse thoroughly.

£25.00

Size - 200ml

The daily essential for smooth radiant hair.

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Once experienced, never forgotten. Your radiance becomes part of you.

INGREDIENTS

Aqua (water), Glycerin, Dicaprylyl Carbonate, Butylene Glycol, Cetyl Alcohol, Polysorbate 60, Polyacrylamide, Dicaprylyl Ether, Glyceryl Stearate, Mica, Phenoxyethanol, C13-14 Isoparaffin, Ci 77891 (titanium dioxide), Ethylhexylglycerin, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Butyrospermum Parkii (shea) butter, Parfum (fragrance), Laureth-7, Disodium Edta, Panicum Miliaceum (millet) seed oil, Sodium Hydroxide, Silica, Caramel, Alpha-Arbutin, Ascorbyl Tetraisopalmitate, Tocopherol, Equisetum Arvense extract, Rubus Idaeus (raspberry) fruit extract, Pentylene Glycol, Ci 17200 (red 33).

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HAIR BENEFITS

VOLUMISE

Hydrolysed Wheat Protein and Collagen work together to increase elasticity and boost body, providing lift and fullness without weighing hair down.

HYDRATE

Panthenol (Vitamin B5) deeply moisturizes and conditions, improving hair’s softness and manageability.

ILLUMINATE

Argan Oil and Golden Millet Oil nourish and protect, enhancing natural shine and leaving hair with a healthy, luminous finish.

Proven Results from Real Users

95%

Said skin looked fresh and hydrated.

92%

Said their skin felt firmer after using pure collagen spray.

90%

Said it improved their skin smoothness.

34%

Saw improvements to their overall skin condition.

Instant Anti Ageing Results with Award Winning Collagen

Spritz your way to smoother skin with this indulgent, evidence-based formula. Clinically proven to target fine lines and improve the condition and feel of your skin, the Pure Collagen Spray is certain to be your new go-to for on-the-go rejuvenation.

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VOLUME & SHINE

Radiant Results from the Very First Wash

This isn’t just a shampoo — it’s your first step toward visibly fuller, softer, more luminous hair. Expertly formulated to volumise as it cleanses, the Carol Joy London Volume & Shine Shampoo is clinically designed to lift, hydrate, and illuminate in one indulgent ritual.

ADVANCED FORMULATION

Unlike ordinary shampoos, this lightweight formula is developed to treat the hair while it cleanses. Combining body-building proteins with moisture-binding actives and shine-enhancing oils, it supports the health of both scalp and strands — leaving hair visibly fuller, softer, and naturally radiant.

hydrolised collagen

HYDROLYSED COLLAGEN

Flexibility

A strengthening protein that improves elasticity and flexibility in each strand. Helps reduce breakage and restore bounce, especially in thick or damaged hair.

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HYDROLYSED WHEAT COLLAGEN

Volume

A body-building protein that increases elasticity and boosts volume, providing lift and fullness without weighing hair down.

panthenal

PANTHENAL (VITAMIN B5)

Hydrates

A moisture-binding agent that deeply hydrates and conditions, enhancing softness and shine.

argan oil

ARGAN OIL

Skin Brightening

A gentle and highly effective brightening agent that targets dark spots and uneven tone. Clinically proven to reduce pigmentation without irritation.

hyaluronic acid

HYALURONIC ACID

Smooth Fine Lines & Wrinkles

Helps bind water to your skin and form a protective barrier. This provides intense hydration for plumper, more supple skin with less visible fine lines and wrinkles.

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SWISS APPLE STEM CELLS

Cell Renewal

Contain metabolites to help promote cell renewal and longevity. This results in lasting rejuvenation, a visible reduction in fine lines and wrinkles, and a refreshed complexion.

VOLUMISE | HYDRATE | ILLUMINATE
The Volume & Shine Shampoo doesn’t just clean — it uplifts. Hair that’s fine, flat, or lacking energy needs more than a basic cleanse. It needs lift, hydration, and lightness — without compromise. This formula energises the scalp and strengthens strands, helping hair feel fuller, bouncier, and more alive — so every day starts with volume, movement, and confidence.

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Soluble Collagen Molecules:
help bind water to your skin and form a protective barrier. This provides intense hydration for plumper, more supple skin with less visible fine lines and wrinkles.

Swiss Apple Stem Cells:
contain metabolites to help promote cell renewal and longevity. This results in lasting rejuvenation, a visible reduction in fine lines and wrinkles, and a refreshed complexion.

Natural Moisturising Factors:
help maintain smooth, hydrated, healthy looking skin by drawing moisture into the epidermis. This replenishes radiance for a more luminous complexion and keeps skin feeling firm, plump, and supple.

PROVEN RESULTS FROM REAL USERS

95%

Said skin looked fresh and hydrated.

90%

Said skin looked firmer.

90%

Said it improved their skin smoothness.

Based on the results of a clinical trial on 20 participants aged 31-59 after four weeks of twice-daily usage.

HOW TO USE

Morning/Night:
Apply generously to wet hair, lather well, then rinse thoroughly.

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Instant Anti Ageing Results

Spritz your way to smoother skin with this indulgent, evidence-based formula. Clinically proven to target fine lines and improve the condition and feel of your skin, the Pure Collagen Spray is certain to be your new go-to for on-the-go rejuvenation.

95%

Said skin looked fresh and revitalised.

90%

Said their skin felt firmer after use.

34%

Said it improved their skin smoothness.

34%

Saw improvements to their overall skin condition.

Based on the results of a clinical trial on 20 participants aged 31-59 after four weeks of twice-daily usage.

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Advanced Formula

The Pure Collagen Spray boasts an active-packed formula that has been expertly crafted to ensure optimum results. Just a few spritzes is enough to saturate your skin with the finest, most advanced ingredients.

Soluble Collagen Molecules
help bind water to your skin and form a protective barrier. This provides intense hydration for plumper, more supple skin with less visible fine lines and wrinkles.

Swiss Apple Stem Cells
contain metabolites to help promote cell renewal and longevity. This results in lasting rejuvenation, a visible reduction in fine lines and wrinkles, and a refreshed complexion.

Natural Moisturising Factors
help maintain smooth, hydrated, healthy looking skin by drawing moisture into the epidermis. This replenishes radiance for a more luminous complexion and keeps skin feeling firm, plump, and supple.

FAQ's

Is this cleanser suitable for sensitive skin?

Yes. The Cleansing Cream is formulated with nourishing botanicals and soothing emollients like Golden Millet Oil and Shea Butter, making it ideal for even sensitive or reactive skin types.

Will it remove makeup and SPF effectively?

Absolutely. This cream cleanser is designed to gently dissolve makeup, SPF, and daily impurities without stripping the skin’s natural oils — leaving your skin clean, calm, and comforted.

Can I use this morning and night?

Yes. It’s gentle enough for twice-daily use. In the morning, it refreshes the skin and prepares it for your skincare routine. At night, it effectively removes the day’s buildup for a soft, radiant complexion.

Does it leave a residue or require double cleansing?

No residue here. The Cleansing Cream rinses off cleanly with water, but it also pairs beautifully with a balm or oil cleanser if you enjoy double cleansing.

What makes this cleanser different from others?

This is more than a cleanser — it's a treatment. Infused with Alpha-Arbutin, stable Vitamin C, and Sodium Hyaluronate, it works to hydrate, brighten, and refine skin while you cleanse — turning a daily task into a luxury ritual with real results.

BACKED BY EXPERTS, RATED AND REVIEWED

Loved by professionals for its volumizing performance, the Carol Joy London Volume & Shine Shampoo is trusted to deliver salon-quality results with a luxurious, sensorial finish. Expertly formulated with body-building proteins and shine-enhancing oils, it’s a go-to for haircare specialists who value fullness, softness, and lasting vibrancy.

Customer Reviews

Based on 1 review
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M
Marina Dianova
Volume and Shine Shampoo

I have been using this product for the last three years and absolutely love it. My hair is soft and shiny after using this shampoo and conditioner.